Today News Journal
    What's Hot

    Bring the Zoo to Your Backyard with Inflatable Animal Friends

    November 22, 2023

    Plant Hire: What It Is And How It Can Benefit Construction Projects

    October 26, 2023

    The Importance of Professional Security Services in London’s Nightlife

    October 19, 2023
    Facebook Twitter Instagram
    Facebook Twitter Instagram
    Today News Journal
    Contact Us
    • Home
    • Trending
    • Business
    • Health
    • Technology
      • Automobile
      • Gadgets
      • Mobiles
      • Robotics
    • Lifestyle
      • Culture
    • Sports
    • Travel
    • Editorials
    • News
      • Politics
    Today News Journal
    Home » Lifestyle » Why supermarkets put Easter eggs out so early, according to expert
    Lifestyle

    Why supermarkets put Easter eggs out so early, according to expert

    James MartinBy James MartinJanuary 9, 2023No Comments3 Mins Read
    Facebook Twitter Pinterest LinkedIn Tumblr WhatsApp VKontakte Email
    Share
    Facebook Twitter LinkedIn Pinterest Email


    With Christmas only just over, shoppers have been shocked by the sight of none other than Easter Eggs available on supermarket shelves – several months ahead of the big day. Despite this happening every year, the reason behind the premature display remains a mystery to most.

    However, according to an expert, it’s actually a sneaky psychological trick that convinces shoppers to spend more money, as they buy the products now, then again in several months’ time closer to Easter.

    Speaking to the Mirror, Dr Cathrine Jansson-Boyd, a consumer psychologist from Anglia Ruskin University, has explained how shoppers think that by buying products in advance they are being “practical” but they actually end up spending more in the long run. 

    “The reason why [supermarkets] do it is that often [the seasonal items] are on special offers,” she began. “People are then thinking ‘ooh but it’s cheap now and if I buy them now, I can store them and keep buying things little by little, then I don’t have to pay it all out at the point in time when perhaps I need to buy lots of it’.

    “That’s the reasoning for why they’re doing it – in order to get the consumer to think it’s practical for them. However, that is not why they’re doing it – if you start buying mince pies in October because you want to put them away for December, you think ‘ooh I’ll have one’ and then you have two and then you’ve eaten them and then you go and buy a new packet.

    “Then as it’s coming up to the festive period, you’ll buy another one. So it’s not because the shops want to start Christmas in October or Easter in January, it’s just purely to get people to buy more and little by little you’ll spend twice as much.”

    The expert goes on to say that we often feel like we have to keep buying more of these items for ourselves and loved ones as “we’ve been conditioned for a long time to think that consumption is important” and it’s very hard to change that view.

    “You want to give the people you love as many things as possible to show that you care, because the items are the equivalent of importance and caring.

    “We are conditioned, whether we like it or not, it’s just the way life has gone and I think we need to become dematerialised and understand that material possessions are not important.”

    She adds: “What’s really tragic in psychology is that there are a lot of studies that show that social experience with others makes us much happier and is better for our mental health, than receiving a gift from someone.”





    Source link

    Related posts:

    1. Princess Stephanie of Monaco supports daughter at Paris Fashion Week – pictures
    2. Kate Middleton style: Duchess’ Caribbean wardrobe cost £35,000 – outfit details
    3. Cleaning tips: Mrs Hinch fans use white vinegar to leave television screens ‘streak-free’
    4. Scientists announce potential breakthrough in breast cancer treatment
    Share. Facebook Twitter Pinterest LinkedIn Tumblr WhatsApp Email
    Previous ArticleMIS-C has been more common and more severe than previously reported, study finds
    Next Article Seattle schools sue TikTok, Meta and other platforms over youth ‘mental health crisis’
    James Martin
    • Website

    Related Posts

    Kate Middleton Citrine Cocktail Ring: Jewel Shows ‘independence’

    May 26, 2023

    Chef’s Chicken Chow Mein Is ‘just Like A Takeaway Would Do It’

    May 26, 2023

    Interior Design Expert Shares Top Tips To Transform Your Home

    May 26, 2023

    How To Whiten And Remove Yellow Pillow Stains Without Bleach

    May 25, 2023

    Leave A Reply Cancel Reply

    Search
    Categories
    • Automobile
    • Business
    • Coronavirus
    • Culture
    • Editorials
    • Finance
    • Gadgets
    • Health
    • Lifestyle
    • Mobiles
    • Money
    • News
    • Politics
    • Sports
    • Technology
    • Travel
    • Trending
    • World
    Latest Posts

    Bring the Zoo to Your Backyard with Inflatable Animal Friends

    November 22, 2023

    Plant Hire: What It Is And How It Can Benefit Construction Projects

    October 26, 2023

    The Importance of Professional Security Services in London’s Nightlife

    October 19, 2023

    Meningococcal disease outbreak in Virginia blamed for 5 deaths

    September 12, 2023
    • Facebook
    • Twitter
    Don't Miss
    Business

    Bring the Zoo to Your Backyard with Inflatable Animal Friends

    By James MartinNovember 22, 20230

    Ever dreamt of having a zoo right in your backyard? Well, dream no more! With…

    Plant Hire: What It Is And How It Can Benefit Construction Projects

    October 26, 2023

    The Importance of Professional Security Services in London’s Nightlife

    October 19, 2023

    Meningococcal disease outbreak in Virginia blamed for 5 deaths

    September 12, 2023
    • Facebook
    • Twitter
    About Us

    Hello friends, I am James Martin. Welcome to my blog todaynewsjournal.com. We are a team of experienced journalists who are passionate about delivering the latest news and current events to our readers. Our editorial team is dedicated to providing the most accurate and up-to-date information possible. We aim to be your go-to source for news and current events. Here on this site, You will get up to date information regarding all important categories like business ideas, health tips,... (Read More)

    Latest News

    Bring the Zoo to Your Backyard with Inflatable Animal Friends

    November 22, 2023

    Plant Hire: What It Is And How It Can Benefit Construction Projects

    October 26, 2023

    The Importance of Professional Security Services in London’s Nightlife

    October 19, 2023
    SIGN UP NEWSLETTER

    Join The Conversation sign up to receive emails for The Daily special tips general info.

      Facebook Twitter Instagram Pinterest
      • Home
      • Editorials
      • Get In Touch

      Copyright © 2021-2023 · Today News Journal Privacy Policy

      Type above and press Enter to search. Press Esc to cancel.

      We use cookies on our website to give you the most relevant experience by remembering your preferences and repeat visits. By clicking “Accept All”, you consent to the use of ALL the cookies. However, you may visit "Cookie Settings" to provide a controlled consent.
      Cookie SettingsAccept All
      Manage consent

      Privacy Overview

      This website uses cookies to improve your experience while you navigate through the website. Out of these, the cookies that are categorized as necessary are stored on your browser as they are essential for the working of basic functionalities of the website. We also use third-party cookies that help us analyze and understand how you use this website. These cookies will be stored in your browser only with your consent. You also have the option to opt-out of these cookies. But opting out of some of these cookies may affect your browsing experience.
      Necessary
      Always Enabled
      Necessary cookies are absolutely essential for the website to function properly. These cookies ensure basic functionalities and security features of the website, anonymously.
      CookieDurationDescription
      cookielawinfo-checkbox-analytics11 monthsThis cookie is set by GDPR Cookie Consent plugin. The cookie is used to store the user consent for the cookies in the category "Analytics".
      cookielawinfo-checkbox-functional11 monthsThe cookie is set by GDPR cookie consent to record the user consent for the cookies in the category "Functional".
      cookielawinfo-checkbox-necessary11 monthsThis cookie is set by GDPR Cookie Consent plugin. The cookies is used to store the user consent for the cookies in the category "Necessary".
      cookielawinfo-checkbox-others11 monthsThis cookie is set by GDPR Cookie Consent plugin. The cookie is used to store the user consent for the cookies in the category "Other.
      cookielawinfo-checkbox-performance11 monthsThis cookie is set by GDPR Cookie Consent plugin. The cookie is used to store the user consent for the cookies in the category "Performance".
      viewed_cookie_policy11 monthsThe cookie is set by the GDPR Cookie Consent plugin and is used to store whether or not user has consented to the use of cookies. It does not store any personal data.
      Functional
      Functional cookies help to perform certain functionalities like sharing the content of the website on social media platforms, collect feedbacks, and other third-party features.
      Performance
      Performance cookies are used to understand and analyze the key performance indexes of the website which helps in delivering a better user experience for the visitors.
      Analytics
      Analytical cookies are used to understand how visitors interact with the website. These cookies help provide information on metrics the number of visitors, bounce rate, traffic source, etc.
      Advertisement
      Advertisement cookies are used to provide visitors with relevant ads and marketing campaigns. These cookies track visitors across websites and collect information to provide customized ads.
      Others
      Other uncategorized cookies are those that are being analyzed and have not been classified into a category as yet.
      SAVE & ACCEPT

      Sign In or Register

      Welcome Back!

      Login to your account below.

      Lost password?